Andrea J. Simon
Principal and Founder of Simon Associates
Transforming Organizations Through Corporate Anthropology
Andi Simon is the Principal and Founder of Simon Associates Management Consultants, a consulting firm dedicated to helping organizations embrace change, drive innovation, and leverage corporate anthropology to create lasting impact. With a distinguished career in business strategy, cultural transformation, and leadership development, Andi has pioneered a unique approach to problem-solving by integrating anthropological insights with business acumen.
As a corporate anthropologist, Andi specializes in understanding how human behavior and culture influence business success. Under her leadership, Simon Associates has helped companies across industries reimagine their strategies, improve customer engagement, and foster dynamic, adaptive work environments. Through her expertise, she has guided organizations in identifying emerging trends, shifting mindsets, and embracing a culture of continuous improvement.
Empowering Leaders to Drive Change
At the heart of Andi Simon’s work is her commitment to empowering leaders to navigate and thrive in an ever-changing business landscape. She believes that organizations must be agile, people-focused, and open to new ways of thinking to remain competitive. By leveraging her deep expertise in corporate anthropology, she provides leaders with the tools to rethink their business models, reshape their company cultures, and develop more effective strategies for growth.
Through Simon Associates, Andi has worked with CEOs, executives, and management teams to instill a culture of curiosity and adaptability. Her work has led to breakthroughs in innovation, customer experience, and organizational effectiveness, positioning her as a thought leader in the field of business transformation.
Championing Innovation and Organizational Culture
Beyond her consulting work, Andi Simon is a renowned speaker, an award-winning author, and educator who has dedicated her career to spreading knowledge about the power of anthropology in business. She has written extensively on corporate culture, change management, and innovation, helping companies understand how to stay relevant in an increasingly complex world.
Andi is deeply committed to advancing women in business. Through her two books, her Leadership Academies, and the Simon Initiative for Entrepreneurship at Washington University, she has guided individuals and groups in fostering environments where bias is reduced, talent is recognized, and women can thrive as leaders of change.
Through workshops, keynote speeches, and executive coaching, Andi provides organizations with actionable insights on how to anticipate change, create engaging work environments, and build customer-centric strategies. Her ability to translate complex anthropological concepts into practical business solutions has made her a sought-after advisor for companies seeking to transform their operations and mindsets.
Shaping the Future of Business Strategy
As she continues to lead Simon Associates, Andi remains dedicated to inspiring organizations to embrace change, rethink traditional approaches, and cultivate cultures of exploration and adaptation. Her work is not only transforming businesses today but also setting a precedent for how companies can remain resilient and forward-thinking in the future. Through her groundbreaking insights and unwavering commitment, Andi Simon is leaving a lasting impact on the world of business strategy and organizational change.