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Chief Digital Officer
Signet Jewelers Limited
Rebecca Wooters became Signet’s Chief Digital Officer in April 2020. She has over 25 years of experience across digital strategy and transformation, customer experience, operations, market and product development. Rebecca’s career road map includes Customer Experience, Digital Product Strategy, Marketing, Product Development, Innovation, Business Development, and Operations. Prior to joining Signet, she spent over 12 years with Citi, most recently as Chief Customer Experience Officer and Head of Digital Experience for Citi’s Card division since November 2013 and the Global Consumer Bank since April 2018, where she was responsible for customer experience and the evolution of digital servicing, digital channels, and the emerging space of voice, bot and digital messaging. Prior to Citi, Rebecca served in innovation, strategic and marketing roles of increasing responsibility at Experian Decision Analytics, from 2005 to 2008, and MBNA, from 1994 to 2009. Rebecca earned her bachelor’s degree from the Texas A&M University and her master of business administration from the University of Texas at Dallas.
